Terms to Know to Understand Marketing Animation
An animated marketing video done well can work wonders for your business. It can catch attention, simplify complex information, and move people...
Our philosophy here at StoryTeller is that GOOD videos come from GOOD stories. When you allow people to tell their own stories and make that the main priority in a video over fancy effects or pictures, your ending product is sure to reflect that.
This fall, we met Jodi and Brie, two people who found each other through the nonprofit organization, Be The Match — and who, ultimately, made a lifelong connection.
In Jodi and Brie’s story, we learn about Jodi’s life journey with leukemia and Brie’s role in her life as her marrow donor. The most important element of their story is not the number of people served or facts about marrow donation, but the raw emotion shared through the interviews with Jodi, Brie, and family members. Because their story is so strong, viewers are immediately connected with the characters. It’s a perfect example of how the right story can help illustrate so much more than just capturing “pretty pictures”.
That goal isn’t achieved through fancy graphic animations and over the top production techniques, it’s achieved through the people telling their own story. Stories that matter.
An animated marketing video done well can work wonders for your business. It can catch attention, simplify complex information, and move people...
Whether you are a hobbyist or a professional, everyone who produces a video needs one simple tool: a camera. You just can not shoot a video without a...
Imagine you have a concern about your heart. You visit your regular doctor, they perform a few quick tests, offer some general advice, and then refer...