Kevin Page
Aug 4, 2017 2:51:26 PM

With more than a billion active users, the sheer size of Facebook makes marketers salivate. Take that audience, combine it with advanced user targeting of the ads platform and multiply that by the power of video content, and you’ve got yourself a...

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Gregg Litman
Dec 22, 2016 2:49:28 PM

Is mainstream media really dead, or are we just accessing it differently? Yes, I'm probably biased as a former journalist, but I'm amazed by how much of the information I see other people sharing online actually traces back to journalists....

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StoryTeller Team
Apr 4, 2016 5:06:22 PM

What separates a successful Instagram for Business account from one that falls flat? How does a company like General Electric have more than two hundred thousand Instagram followers? 

The theory is simple – a great Instagram account is one that...

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StoryTeller Team
Sep 3, 2015 12:25:00 PM

For digital marketers, getting more Twitter followers is one of the most basic duties of the job. It represents an increased number of people who have access to your web content (and can then further engage with your brand), and lends credibility...

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StoryTeller Team
Jun 22, 2015 9:50:00 AM

It's official: social scrapbooking site Pinterest is now offering users the ability to purchase items directly on the site. The five-year-old site has had roots in ecommerce from its conception – always allowing its "Pinners" to find photos of...

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Kathy Heil
May 21, 2015 8:00:00 AM

Yes, Social Media Really Can Drive New Leads!

Four years ago, when attending the annual MIMA (Minneapolis Interactive Marketing Association) conference, I was sitting in the audience listening to a panel of highly regarded Minneapolis-based...

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StoryTeller Team
May 13, 2015 5:54:00 PM

Use These Facebook Features To Drive Traffic To Your Website

This month marks the 10th anniversary of the first Facebook ad. It's amazing how those ads have advanced from the barely-targed sidebars of the past to the current versions. Give...

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StoryTeller Team
May 8, 2015 10:37:00 AM

As Facebook's Organic Reach Decreases, Boosting Posts Has Become More Important Than Ever

For most of us, Facebook marketing has become a point of frustration over the past few years. The average brand's Facebook posts are now being seen by only...

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